Digital Customer Experience

ENHANCE YOUR CUSTOMER EXPERIENCE

Digital Customer Experience (DCX)

Remain competitive with the Digital Customer experience.
The Digital Customer Experience is the sum of all digital interactions a customer has with a brand and the overall perception they are getting from it. It can range from browsing a brand’s website to interacting with it on social media. It is critical to have consistency across these contact points.
Digital customer experience (DCX) focuses on the digital platforms that customers use to interact with the brand, including front-end services and back office process optimization that benefit customers.

Our process

Data Excellence

Leverage the power of your data, with a data analyst

Customer Awareness

Improve your customer service by building a detailed profile of your customers.

Website creation / Optimization

Creation or technical optimization of a website and digital asset management.

Our process

lean marketing

Customer Discovery

Customer behaviour monitoring on all touch points.

Mesure

Data sorting and data cleaning, customer behaviour analysis.

Optimization

A/B testing, cta design and evaluation, landing page, loading speed…

Customer Awesomness

Customer knowledge, profile nurturing and strategy definition.

Data Excellence

The digital customer experience requires a high level of accuracy and optimization through a wide range of point-of-contact and interaction. It requires a level of data control within the organization and a mindset focused on excellence.
Martech (Marketing technologies) now lets you automate and integrate all this data.
By unifying this marketing data, companies benefit from increased efficiency in terms of time and expenses.

Customer Awareness

Given the sheer amount of data available today, it is easier to understand who your customers are and to determine their personality.
It makes no sense to design a digital experience or product if you don’t know who your customers are.
Our service will provide you with the necessary foundation to make strategic, data-driven and truly customer-centric decisions.

DIGITAL ASSETS OPTIMATION

Your website is one of the most important assets of the digital customer experience. It is literally the brand’s showcase and you don’t have much time to make a good impression.
Regular optimization of a website will result in an increase of 113% in visits and 11% in clicks on that site.
The management of your digital assets, the technical optimization of your website are key factors for a good customer experience.